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Growth in Intellectual Property in Brazil: Trademark and Technology Applications Stand Out in 2024

Montaury Pimenta, Machado & Vieira de Mello Brazil


The National Institute of Industrial Property (BPTO) released preliminary statistics for 2024 on Wednesday,January 8. The accumulated data reveals important trends in the sector, highlighting significant increases invarious areas of intellectual property.


Demand for Trademarks Leads the Growth

The standout area was trademarks, which saw a 10.3% increase compared to 2023, totaling 444,037 applicationsthroughout the year. This growth reflects a thriving market, as companies increasingly seek to protect theircorporate identities in an increasingly competitive economic environment.

Expansion in Technology and Design

Beyond trademarks, other areas related to innovation and creativity also recorded significant growth:


Computer programs: With an impressive 25.5% increase, the number of registrations highlights the advancementof intellectual protection in the technology sector, which is increasingly essential in the digital world.
Integrated circuit topographies: This category experienced a remarkable 500% increase in applications, reflectingthe growing importance of the semiconductor and electronic devices industry in Brazil.
Industrial designs: A 3.1% growth demonstrates that companies are investing in protecting their unique projectsand designs, which are critical for standing out in a globalized market.

Patent applications remained stable, with a slight 0.8% decrease, totaling 27,701 requests, while technologycontracts saw a significant 22.5% reduction, reflecting recent modifications related to foreign remittance ofroyalties and transfer pricing legislation.

The preliminary data for 2024 indicate an optimistic scenario, particularly in trademarks and technology, whichcontinue to grow robustly. The analyses show that Brazil is advancing in strategic segments critical to the futureeconomy.

This outlook underscores the importance of public policies and initiatives that foster innovation and intellectualprotection in all its dimensions. Strengthening industrial property is essential to driving economic andtechnological development in the country.

 

Montaury Pimenta, Machado & Vieira de Mello



About the Firm

Montaury Pimenta, Machado & Vieira de Mello

AddressAv. Almirante Barroso, 139 – 7th Floor, Downtown - Rio de Janeiro, Brasil - 20031.005
Tel55-21-2524 0510
Fax
Contact PersonClarissa Jaegger
Emailclarissa@montaury.com.br
Linkwww.montaury.com.br


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